Founded in France in 2015, Yubo quickly garnered widespread attention and acclaim for its focus on its Gen Z user base. Committed to live streaming content, both audio and video, Yubo focuses on giving individuals the chance to connect with shared interests from the comfort of home. With just the click of a button, users can sign up for a profile to join the 60-million-plus users on the platform, wherein they can fill it with user interests to inspire connection.
At a glance, Yubo offers a slew of features that can be found on other platforms, but they integrate them all at the crossroads of safety and security. Let’s dig deep to better understand the safety-focused features found on Yubo as well as why they are so important.
Keeping Gen Z Users Safe With Rich Features
The first way that Yubo seeks to keep its Gen Z users safe from the traditional hazards of social media is by the outright elimination of Likes and Follows. The backbone of most social media is interaction through Likes and Follows, though this is widely considered a toxic aspect. Yubo shrugs free of these micro-notifications to instead focus on genuine connection in real-time.
With the elimination of Likes and Follows, Yubo also gives its users a chance to mute certain words, images, and phrases. With the Yubo Muted Words feature, users can cultivate an experience that meets their needs without allowing unnecessary content to enter their space.
Yubo Safety Features
In addition to the profile tagging and word muting features, Yubo is also extensively focused on the concepts of safety and security for its users.
As far as safety features are concerned, Yubo has partnered with the tech leaders at Hive to introduce an industry-leading moderation tool for audio and video streaming in its four major international markets. The primary markets featuring this moderation tool are the United States, the U.K., Canada, and Australia.
The live-moderating tool by Hive utilizes AI to quickly transcribe and scan 10-second audio clips for potentially harmful material. Whether that harmful material is abusive or allusions to self-harm, the system will notify a Safety Specialist to take a closer look. If the response is a False Positive, that information is merely set aside and stored for up to a year.
Finally, Yubo is working with the NCMEC to assist all minors and adults in the removal of non-consensual imagery from its platform. By providing a digital hash to the NCMEC, Yubo can scan its database for that hash represented on its platform, deleting it entirely with a button. A dedicated hash is also known as a digital fingerprint and is used as such.